AI search optimization

Let AI cite you, not your competitors.

More and more customers look for answers in ChatGPT, Gemini and Perplexity instead of clicking Google results. I check what AI says about your brand, find the gaps and prepare content so that language models are more likely to cite you than your competitors. Citations cannot be guaranteed, but they can be measured.

Who it is for

Who is the AIO / GEO service for?

Four situations in which optimization for AI makes the most sense and pays off the fastest.

01

A B2B or service brand with a long buying cycle

B2B buyers increasingly start looking for a supplier in ChatGPT or Perplexity. If your brand does not appear in answers to industry questions, you lose potential customers at a stage you cannot see in GA4.

02

An online store or brand that lost traffic after AI Overviews

AI Overviews take away part of the clicks from organic results, and Google cites only a few sources in the summary. An AIO audit shows why Google cites your competitors more often than you.

03

A company that wants to be the source AI cites in its niche

Being the source that AI cites in your industry builds brand authority. It takes a content strategy, structured data and mentions on other websites, not a single article.

04

An agency or marketing team that wants to understand GEO

I also run GEO/AIO training and workshops for teams. If you want your team to understand optimization for AI and implement it in-house, I run that as a separate service.

Next step

Is your brand visible
in AI answers?

Let’s check it together. During the free intro call I will ask ChatGPT and Gemini a few questions, and in 10 minutes you will know where you stand.

What AIO / GEO is

What is AIO / GEO and why does it matter now?

Generative Engine Optimization (GEO), also called AI Optimization (AIO) or Answer Engine Optimization (AEO), is the optimization of content and authority signals for large language models (LLMs). Classic SEO competes for positions in search results, while GEO works to get AI to mention, cite and recommend the brand in its answers.

According to OpenAI, about 1.2 billion people use ChatGPT every week (October 2026). In Poland, a 2025 Senuto study found AI Overviews for 28.95% of the keywords in its sample. A brand that is missing from these answers stays invisible to this group of users.

I run AIO/GEO as a separate service with measurable results, not as a trendy add-on to an SEO package.

Comparison

GEO, SEO, AEO: how do they differ?

Three acronyms and one goal: visibility. They differ in the channel and in how you optimize for it.

DimensionClassic SEOGEO / AIOAEO
GoalPositions in the SERPCitations by AIAnswers in AI + featured snippets
ChannelGoogle organicChatGPT, Gemini, Perplexity, AI OverviewsPeople Also Ask in Google, voice search
MechanicsLinks, keywords, technical setupE-E-A-T, entity description, citationsBLUF structure, FAQ, schema
MeasurabilityPositions, CTR, trafficBrand mentions in AI, citation rateShare of featured snippets and People Also Ask
Time horizon3–12 months2–6 months1–3 months

In practice these three areas overlap, which is why I combine them into one service. Work on E-E-A-T signals strengthens all three channels at once.

Service scope

What does AIO / GEO cover?

Three stages: an analysis of the current state, content optimization and building authority as a source. Each stage ends with a concrete deliverable, not a presentation with “recommendations to consider”.

Stage 01

Visibility analysis in AI

What I check in detail
  • Brand mentions in ChatGPT, Gemini, Perplexity and Claude
  • Analysis of the sources AI cites in your niche
  • E-E-A-T assessment: how models perceive the authority of your domain
  • Gaps: what AI says about you, what it does not say and what it says about your competitors

Stage 02

Content optimization for citations

What I do in detail
  • Rebuilding pages in the BLUF format: the most important answer first
  • Information density: more facts, fewer generalities
  • Structured data: Article, Organization, Person, FAQPage
  • Article briefs that AI can easily understand and cite
  • Optimization for featured snippets and People Also Ask

Stage 03

Building citation authority

What I do in detail
  • A strategy for mentions and citations in industry media
  • Wikidata and other knowledge bases: a consistent description of the brand in the Knowledge Graph
  • Author and expert profiles (E-E-A-T signals)
  • Organization and Person schema with entity connections

What you get

A report, a plan
and monitoring.

After each stage you get a concrete deliverable, not a presentation with “recommendations to consider”.

  • AI visibility audit reportHow AI describes your brand today, compared with your competitors and with an E-E-A-T assessment.
  • An optimization plan with prioritiesQuick fixes (up to 2 weeks), actions for 1–3 months and a long-term strategy.
  • Technical specifications for structured dataReady to be implemented by a developer or by me.
  • Monthly AI monitoring (optional)Every month I check how the picture of your brand has changed in ChatGPT, Gemini, Perplexity and AI Overviews.

Step by step

What does working together look like step by step?

From a free intro call with a live demo in ChatGPT, through an audit and a plan, to implementation and optional monthly monitoring.

An AI visibility audit usually takes 1–2 weeks. The implementation time depends on the scope and on your resources.

01

Free intro call

Live, during the call, I check how AI describes your brand today. That is usually enough to assess the scale of the problem and propose a scope.

02

AI visibility audit (1–2 weeks)

An analysis of brand mentions in 4–5 AI models, a comparison with competitors, an E-E-A-T assessment and gaps in content and technical setup.

03

Plan and priorities

You get a plan on three levels: quick fixes (up to 2 weeks), actions for 1–3 months and a long-term strategy. You know where to start and what to expect.

04

Implementation (project or ongoing work)

I can implement the changes myself (content, schema, structure) or oversee your team’s work. The format depends on your resources.

05

Monitoring (optional)

Once a month I check how AI’s description of your brand has changed. Monitoring covers ChatGPT, Gemini, Perplexity and Google AI Overviews.

Pricing

How is AIO / GEO priced?

I run this service as a one-time project (an AI visibility audit) or on a retainer (monitoring and ongoing optimization). Implementation and ongoing advice are billed by the hour. The intro call is free, and after it you know the quote.

Option

Billing

AI visibility audit

one-time: analysis, report, priority plan

per project

Optimization implementation

content, schema, structure, per project or by the hour

project or hourly

Monthly AI monitoring

ChatGPT, Gemini, Perplexity, AI Overviews: a report every month

monthly fee

AI search has no single tool like Search Console, so monitoring requires regular manual tests and specialized tools, such as Profound. All licenses are on my side.

Next step

Free intro call

In the first 10 minutes I check live how AI describes your brand. After the call you will know the quote and the scope. No obligation.

FAQ

Common questions about AIO / GEO

Will GEO replace SEO?

Nothing suggests that. Classic Google results still bring most of the clicks, and AI Overviews use the same index. AI does take away part of the traffic, especially for informational queries, so GEO complements SEO. Companies that start earlier have time to build an advantage over their competitors.

How do you measure the results of GEO / AIO?

I measure brand mentions in AI answers (ChatGPT, Gemini, Perplexity), the citation rate (how often AI cites specific URLs), the share of featured snippets and People Also Ask in Google, and indirectly also the change in branded search traffic and traffic from AI assistants in GA4. AI search has no single tool like Search Console, so monitoring requires regular manual tests and specialized tools (such as Profound or Goodie AI).

What is the difference between GEO and AEO?

GEO (Generative Engine Optimization) is about generative AI models: ChatGPT, Gemini, Perplexity. AEO (Answer Engine Optimization) is a broader category that also covers featured snippets, People Also Ask and voice search. In practice the techniques overlap: BLUF, structured data and E-E-A-T work for both.

Does my website have to be big to benefit from GEO?

No. AI models choose content based on authority and the quality of information, not on the size of the website. A specialist with a well-written, widely cited blog can be more visible in AI than a large agency with generic content.

How much does the AIO / GEO service cost?

An AI visibility audit is a one-time project, quoted before the work starts. Implementation is billed by the hour or per project, and monthly AI monitoring is a monthly fee. I give a detailed quote after the intro call.

Let’s start with a free intro call.

During the call I will check live how AI sees your brand. In 10 minutes you will know where you stand.